Council’s City Image Branch has partnered with a number of local businesses to produce a lifestyle video that showcases our City and the many benefits of living in regional Australia. The video targets potential new residents; the footage is fresh, vibrant and incorporates the new Dubbo brand. The video aims to promote the affordability of housing, accessibility to medical services, and a wide variety of leisure activities. A major focus of the video is the friendliness and happiness of local residents. The video is streamed online, linked with partner sites and will be made available through the new resident kits.